Think Smart. Be Smart. Act Smart.

Now, more than ever, Americans must think smarter and act smarter. Especially when it comes to improving health care in America, an admirable goal we support. But we also know we can't tax our way to healthier lifestyles, and we need to make that clear to our members of Congress. After all, we do have an obligation to our children - and to ourselves - to promote healthy lifestyles through balanced diet and exercise. More

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SMART CHOICES FOR KIDS
The food and beverage industry is doing its part to reduce childhood obesity through innovation, nutrition education, and encouraging physical activity. America's leading beverage companies are cutting calories in schools across the country. CLICK HERE to find out more about the School Beverage Guidelines, part of a broader effort to teach children the importance of a balanced diet and exercise.
EDUCATION NOT TAXATION
Discriminatory and punitive taxes on soda and juice drinks do not teach our children to have a healthy lifestyle and have no meaningful impact on child obesity or public health. They just further burden working families already struggling in this trying economy. CLICK HERE to read more about why increased taxes are not the solution.
HEALTHY ECONOMY
American families and small businesses are struggling to survive in the current economy. CLICK HERE to learn more about the devastating economic impact of raising more taxes on the food and beverage industry...and on the millions of Americans who eat and drink every day.

Latest News


Scheme to levy a new tax on ‘fat’ foods is simply misguided

Enid News Editorial
July 29, 2009
Are you ready to start paying a slew of new “fat” taxes for certain foods or drinks you consume that some think tank somewhere considers a poor health choice?
Get ready, because that’s exactly what many lawmakers and advocates of health care reform have in mind to help pay for the massive [...]

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